Your headline gets
3 seconds. Is it
earning its keep?
Get a brutally honest score on your headline's clarity, specificity, and differentiation — plus 3 rewrites. Free in 30 seconds.
Your homepage H1, tagline, value prop — whatever people see first.
30 seconds · No signup · Always free
What you get
A real score — not “looks great!”
Most feedback on your headline is polite or generic. Ours scores it against 4 specific criteria with evidence, then writes 3 alternatives that fix what's broken.
Clarity Score
Can a stranger understand what you do in 3 seconds?
Specificity Score
Concrete details or just buzzwords?
Differentiation Score
Could a competitor use this exact headline?
3 Rewrites
Better headlines written for your specific business.
Ready to find out if your headline is actually working? Analyze my headline →
Most headlines fail the same way
They describe the product instead of the customer's problem. "AI-powered marketing platform" tells me what you built. It doesn't tell me why I should care. The best headlines make the reader think "that's exactly my problem" before they even know what you sell.
The fix is almost always the same: replace the feature with the outcome. "AI-powered marketing platform" becomes "Stop guessing what's working."
Why 'clear' beats 'clever' every time
Clever headlines win awards. Clear headlines win customers. Your visitor gives you about 3 seconds. If they have to decode a pun or figure out what you mean, they're gone. Save the wit for your Twitter bio.
The test is simple: show your headline to someone who knows nothing about your business. If they can't tell you what you sell and who it's for, it's not clear enough.
Your headline is one piece. Boost shows the full picture.
The headline score shows what strangers see first. A Boost Brief shows your full competitive landscape — who you're up against, where they're weak, and where you should attack. Free, no signup.
Get my full Boost — $29One-time payment. No subscription.
The 'could a competitor use this?' test
If you swap in a competitor's name and the headline still works, it's not differentiated. "The best project management tool" could be said by literally anyone. "Project management for teams that ship daily" could not.
Differentiation doesn't mean being different for the sake of it. It means being specific about who you serve and what makes your approach unique. The narrower, the better.
Headlines that actually convert
The highest-converting headlines share three traits:
- 1.They name the audience ("for freelance designers" not "for everyone")
- 2.They state the outcome ("get clients without cold pitching" not "grow your business")
- 3.They imply a mechanism ("using your existing content" not just "easily")
You don't need all three in one headline. But the more specific you are on each, the harder your headline works.
Questions you might have.
Yes. No credit card, no trial, no sales calls. You get a real analysis with scores and rewrite suggestions. We built this so you can see what Boost does before you ever spend a dollar.
Anything that's the first thing people read on your site — your homepage H1, your tagline, your value proposition, even your LinkedIn headline. If it's meant to grab attention and explain what you do, paste it in.
ChatGPT will tell you your headline is 'great!' and suggest minor tweaks. We score it against specific criteria (clarity, specificity, differentiation, customer focus) with evidence. Most headlines score 30-55. We won't sugarcoat it.
The rewrites get dramatically better. Without context, we can only fix structure. With context (what you sell, who it's for), we write headlines that are specific to your business, your market, and your customers.
We don't share your data, sell your email, or send spam. We use your headline to generate the analysis and your email to send results. That's it.